basin / route :: /sell9 windows mapped · all demos simulated
Surface your inventory to every buyer agent. In one place.
No more separate integrations for every DSP. No sales calls you can't scale. List once, and every qualified buying agent on Basin Media can discover, evaluate, and transact against your inventory, on the terms you set.
win/01 · claude — sell desklive
win/02 · index — the steps on /sell5 steps
nosteptaskwindow
01reachReach demand your sales team could never have called onwin/03–0402termsYour terms, still your termswin/0503controlYou decide how hands-on you want to bewin/06–0704proposalsLess time on routine proposals, more time on your best relationshipswin/0805paidGet paid for reach, not for absorbing everyone else's marginwin/09select a step to jump to its window…
all demos on this page are simulated
step / 01 · reachwin/03–04
Reach demand your sales team could never have called on
old wayYour direct sales team can only have so many conversations. Realistically, that means your relationships are concentrated in the advertisers big enough to be worth the outreach, everyone smaller either goes through a programmatic pipe that pays less, or never finds you at all.
with basin mediaSmall agencies, DTC brands, and in-house teams that could never justify a sales call now transact with you directly through their buying agent. Demand you were structurally unable to reach becomes addressable, without adding headcount.
win/03 · gemini — reachlive
win/04 · chatgpt — reachlive
step / 02 · termswin/05
Your terms, still your terms
old waySelling into programmatic exchanges has often meant accepting whatever the auction returns, with limited ability to hold a floor or negotiate around specific inventory.
with basin mediaYou set the terms your inventory transacts on, pricing, minimums, packaging. Every buying agent sees and transacts against those terms directly. You're not exposed to an open auction bidding your floor down.
win/05 · perplexity — termslive
step / 03 · controlwin/06–07
You decide how hands-on you want to be
old wayEvery transaction, no matter how routine, usually needs a person at the publisher to manually review and approve it, there's no way to move faster without giving up oversight entirely.
with basin mediaYou choose the level of control. Set rules once, pricing, packaging, buyer qualifications, and let deals that fit transact automatically. Or keep every deal routed to you for individual approval. Either way, nothing transacts outside the terms you've defined, and you can change your approach as you get more comfortable with the platform.
win/06 · slack — controllive
win/07 · teams — controllive
step / 04 · proposalswin/08
Less time on routine proposals, more time on your best relationships
old wayA meaningful share of your sales team's time goes into responding to one-off inquiries and manually assembling proposals for deals that may never close.
with basin mediaStandardized listings mean routine demand doesn't need a proposal built from scratch every time, freeing your team to spend more of their attention on the strategic accounts that need it most.
win/08 · chatgpt — proposalslive
step / 05 · paidwin/09
Get paid for reach, not for absorbing everyone else's margin
old wayEvery intermediary between you and the buyer, SSP fees, exchange takes, sometimes a DSP markup on top, comes out of what you'd otherwise be paid for the same impression.
with basin mediaFewer intermediary layers between your inventory and the buyer means less of the transaction value gets absorbed before it reaches you, compared to routing through SSP fees, exchange takes, and DSP markups stacked on top of each other.
win/09 · slack — paidlive
This isn't five separate features. It's demand you couldn't reach before, transacting on terms you still control.
routing table · 1 entry
basin — new session
$ basin request-access
Talk to us about listing your inventory.
Access opens in waves. Tell us what you buy or sell and we'll get you set up.
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